What if I had tried harder? What if I had prepared a little more? What if I had practiced a few more times? What if I had given it everything I had?
If you’re anything like me, you’ve had a moment like this in your life…
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Consider a medical doctor who, through research and proper diagnoses, realizes that a surgical procedure is necessary in order to save a person’s life. How much passion and conviction would they bring to the conversation…
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Yes, I know. Your boss told you that you had to “ask for the sale” a thousand times. When I first entered the profession of sales, I was taught by my mentors that asking for the sale was absolutely imperative. They were wrong.
In countless workshops and training sessions, I myself have taught people that they had to ask for the sale. I was wrong…
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